kelp-beds blog

The Science of Marketing Bioresearch Brands.

Pragmatic Marketing Delivers Real Results

By Karan Cushman | May 20, 2019

Is “pragmatic marketing” a new craze, or just good common sense? “Pragmatic marketing” is a term we’ve been hearing a lot lately. People seem to think it’s a new concept, or even a “strategy shift.” The basic idea is to focus your efforts on marketing decisions and actions that are useful in practice, not just in…

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Life Science Marketing Radio Logo Takes Gold Design Award

By Connie Mahoney | May 14, 2019

Port Clyde, Maine – Cushman Creative, a design agency specializing in health science marketing, was honored with a Gold 2019 Hermes Creative Award for a logo design branding Chris Conner’s Life Science Marketing Radio podcast. The podcast, which began in 2015, is dedicated to helping marketing leaders at life science brands better engage customers and…

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Cushman Creative Wins Two AVA Digital Design Awards for Its Motion Graphics and New Podcast Supporting Trapelo.™

By Karan Cushman | Feb 28, 2019

  Port Clyde, Maine – February 28, 2019 – Cushman Creative, a design agency specializing in health science marketing, today announced it earned a Platinum and Gold AVA Digital Award for excellence in digital creativity, branding, and strategy. The first award is a platinum for the agency’s “Trapelo™ Knows” video (below), created for client Intervention…

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Lobster Boat Branding Wins Gold

By Karan Cushman | Dec 18, 2018

Thinking “outside the shell” produces a distinctive, award-winning brand Any design agency along the Maine coast is bound to dabble in the fishing industry. And while Cushman Creative normally focuses on the Health Science industry, we’re proud of our home region and jumped at the chance to tackle branding for a lobster fishing vessel. Lobstering…

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Custom Infographics Continue to Attract Recognition

By Karan Cushman | Nov 27, 2018

Back in June we wrote about the value of custom infographics. We used our own Kelp-Beds blog to demonstrate how this strategy can win attention, business, and recognition. We must be doing something right. The custom graphics for Kelp-Beds recently earned a Gold Award from the MarCom Awards, one of the oldest, largest and most prestigious creative…

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Cushman Creative Wins Platinum MarCom Award for “Trapelo Knows” Video

By Karan Cushman | Nov 1, 2018

  Port Clyde, Maine – November 1, 2018 – Cushman Creative, a design agency specializing in biomedical and life science marketing, today announced it earned a Platinum Award from MarCom Awards for its “Trapelo Knows” video, created for client Intervention Insights. Cushman Creative’s work showcases how the company’s Trapelo solution helps oncologists, lab directors and…

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